Video Sales Letters That Convert

Below are samples of short and long-form video sales letters designed to inform, engage, and drive action. Each project highlights my ability to craft stories that convert — from SaaS explainers to eCommerce hooks.

SaaS Integration VSL

A 2-minute VSL introducing a SaaS platform that connects disconnected systems to improve workflow. Focused on simplifying the message with clean visuals and a strong CTA.

ERP Awareness VSL

A punchy, attention-grabbing video that highlights the day-to-day chaos of running a business without an ERP—and why it’s time to upgrade.

Modern ERP VSL

This VSL is aimed at businesses still using outdated systems, encouraging them to upgrade to a modern ERP for better control, speed, and clarity.

ERP Deployment VSL

A clear, easy-to-follow explainer that breaks down the differences between cloud, on-premise, and hosted ERP systems — helping decision-makers choose what fits their business.

My Role in These Projects

For all videos in this portfolio, I was responsible for:

Breaking down scripts to creating clear, engaging visuals using Vyond, Premiere Pro, and After Effects. I focused on pacing, voiceover sync, motion graphics, and aligning each video with the brand’s message and call-to-action. Every video was crafted with both storytelling and conversion in mind.

Design Brands

Let’s create content that connects.

From bold videos to brand visuals — I’ll help you bring your ideas to life, beautifully and strategically.